WELCOME TO
LESS IS MORE CONSULTING

Simplicity Looks Easy … It’s not ….

We will help you focus on what matters to step change your business growth & commercial delivery.

We will take business challenges, problems and process and deliver simple solutions to unlock change.

We always deliver, we make It happen.

WHAT WE DO

BRILLIANT BRANDS

Deliver exceptional category and brand development projects.

STRATEGY TO EXECUTION

Lead and support clients and agencies to win in market from strategic thinking, to in market execution.

PROCESS OPTIMISATION

Process simplification through all aspects of innovation and marketing to deliver improved business benefits.

MAXIMISE BUSINESS SAVINGS

Simplified Business Planning / Cost optimisation reviews.

PROVEN PROGRAMMES

Delivery of effective project and programme management.

OUR VALUES

45 YEARS EXPERIENCE within FMCG.

DELIVERY across markets, channels, brands, processes
and systems.

OUR VALUES

  • Simplicity at our heart.
  • Say it as it is.
  • Outcome obsessed.
  • We care.

WHO WE ARE

We are Flick & Sophie – first and foremost we are 2 Mums of 4 children Harry, Mollie, Lilly & Cadi. We set up Less is More Consulting as we needed to simplify our own lives as busy working parents and because we genuinely care and enjoy making things happen for others.

Through leaving our corporate careers we are incredibly grateful we can now do both by implementing solutions to step change business growth and being able to be more present for our families – a luxury we know is not afforded to so many.

With over 45 years’ experience across FMCG organisations across all sectors / segments we consistently saw businesses overcomplicate their ways of working, processes and brand development never through intent but through the information overload world we now live in, and this led to ineffective delivery.

We simplify, we cut through & we make change happen…..

Core and central to us are our values both at home and work ….. these are

OUR VALUES

We will always seek to remove any unnecessary complexity in order to deliver more.

We always aim to work with like minded partners to deliver less is more.

You will never find hidden charges or unnecessary cost in our fees.

We will always seek out the true root cause and as hard as that can be to have it heard we will surface the areas that will lead to the biggest change.

We interrogate to truly understand our clients objectives and results needed.

We are in this to deliver more and are obsessed in delivering value throughout.

We will always deliver.

We love what we do and we will always deliver to our highest standards.

We overcome obstacles and challenges and ensure through resilience we always achieve your objectives.

WHO WE HELP

OUR CLIENTS

BRANDS

WHAT OUR CLIENTS SAY

I had such a wonderful time attending a brilliant retail safari in London. I have taken away so many learnings from the insights presented in the morning to getting out into the stores with some really wonderful tours and talks. Having moved to London 6 months ago , I thought I had been aware of the larger scale technologies in store here. However, to engage in an immersive safari like this with brilliant experts and conversations is unparalleled. Excited to bring my new learnings to the wider team at Pluto!

Becca Simmons

Account Manager , Pluto

Flick facilitated our council strategy day, the professionalism and efficiency that were on display were out of this world, I cannot recommend Flick more highly. Her approach is not only refreshing it is very effective and the results from the day speak for themselves. Do not hesitate to utilise her skills and you will not be disappointed.

Neil Spencer-Cook

Group Managing Director, British Institute of Cleaning Science (BICSc)

We needed some expert help reviewing a number of our core marketing communications and asked Less Is More if they could step in and help. Both Flick and Sophie where able to respond quickly, recommend a number of core changes that we could not see from the inside and were a pleasure to work with. I am very happy to recommend them.

Lars Tewes

Commercial Director - Clean Living

Flick and Sophie were a real joy to work with. They put so much work into interviewing all key stakeholders across the whole business, to make sure they were helping us build a really robust process that worked cross-functionally. They were really mindful of fitting into the way we work and did an amazing job landing the changes and helping us embed and train out the new processes.

Emma Hanley

Portfolio PMO Lead – innocent drinks

Working with Flick and the team is an absolute pleasure and ahead of every meeting I look forward to less worry, less overwhelm, less confusion and more clarity, more capacity and more opportunity. Flick is reliable, organised, fits so well into our business, solves challenges I know I have and even fixes problems I didn’t know I had!

Penny (Law) Moyses

Founder & Event Director of the Clean & Tidy Home Show

I had the pleasure of working with Flick and Sophie (Less is More) on a recent own brand project. From start to finish, their approach was nothing but professional and their experience shone through. They always found time in their busy schedules to ensure that we were keeping the project on track and gave me so much reassurance throughout. The delivery of the project was so well received by our Committee and the feedback from them was nothing but positive. I can highly recommend Flick and Sophie, and I hope that I get the pleasure of working with them again in the future.

Donna Barnett

Own Brand Trading Controller, Unitas Wholesale

I can highly recommend Flick to anyone wanting the expertise and knowledge to turn around a fast paced project. Flick’s industry knowledge, network and ability to build a clear strategy was invaluable in a recent experiential launch. A capable, reliable and dynamic leader.

Anna Gregori

Senior Channel & Product Marketing Manager - Virgin Atlantic.

Two words sum up Flick and Sophie “Dream Team!”

They have been invaluable in the our business over the last 4 months. They took the brief and ran with it and made things happen with pace beyond expectation. They have delivered the strategic thinking – approved by the board, built the business processes and supporting templates to support the plans. They have fully reset the Marketing development process to deliver new Foodservice tools alongside training and coaching new and existing staff to deliver the plan ongoing. In addition, they have always gone above and beyond what was expected of them – exceeding what was asked of them, helping and supporting wherever they can. They have managed internal and external stakeholders, taken them all on the journey and have been a pleasure to work with.

Less Is More is absolutely what you get, they cut through the complexity and deliver what they promise. I would have no hesitation in recommending them and if the opportunity should arise, we would definitely use Less Is More again.

Aoife Kenny

Head of Foodservice AFB

I engaged Sophie to assist our UK business developing its strategy for the next 10+ years. It quickly became apparent Sophie was very comfortable working on complex issues. With focus she drew together the relevant people and data quickly, organising everyone’s thinking into a structured process. She is clearly adept at managing decision making / alignment in a large organisation and delivered an excellent piece of work on time. Working with Sophie was thoroughly enjoyable with the right level of challenge. Without hesitation I would recommend Less Is More Consulting and Sophie to other organisations.”

Kevin Hughes

UK Country Manager La Lorraine Bakery Group

I’ve known and worked with Sophie for over 10 years and would highly recommend her. Sophie’s modus operandi is to “always deliver” and she does! Sophie brings clarity when there is ambiguity and has an amazing drive towards real outcomes that make a difference for brands and businesses. For that reason she always creates value and is known for strong delivery of results. Highly recommended!

I just wanted to put in writing a huge thanks from me, and on behalf of the whole team for everything you have done for us. We love having you around and you always bring a brilliant energy and focus to the team whenever you’re around, keeping it simple and just getting a huge amount delivered … You’ll be missed by all. While this may be the end of your current contract, I am sure we will continue to work together in the future.

Russell Goldman

UK Managing Director, The London Essence Co.

Sophie is an experienced marketer / professional who is both highly skilled and driven. She brings a wealth of experience which enables her to get to the heart of the matter quickly. She is an excellent thinker, project manager which enables her to get things done at pace and deliver within budget; as she spends every penny as if it were her own. At Britvic she has led a project team to design and build a global digital asset management system. In year 1, the project is set to deliver £241,000 saving to the business in GB / Ireland alone. I would definitely recommend Sophie & Less Is More Consulting

Jonathan Gatward

Global Cat (Adult) & Capability Director

CASE STUDIES

BRIEF: To lead and manage all aspects of the GB marketing and shopper plan for the London Essence Co brand in GB.

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BRIEF: To create a UK La Lorraine Bakery strategy template / blueprint for 2023 and beyond.

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BRIEF: To create a Channel Proposition Template Blueprint Development for commercial teams to brief marketing.

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LET’s TALK

We would love to hear from you.

Drop us an email, or call. We are always happy to chat and explore opportunities.

We can’t wait to find simple ways to deliver more for you!!

FLICK COLLINGWOOD

SOPHIE DORAN

EMAIL: sophie@lessismoreconsulting.co.uk
PHONE: 07808 097669
LINKEDIN:
sophie-doran-6b380b139

Check out Less Is More Consulting on LinkedIn
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